Saturday, October 1st, 1966
The Who is on the cover of Disc and Music Echo with the headline "Why pop art is now just OLD HAT." Pete says The Who are pretty much finished with the pop-art clothing of a year before. His new thing is "writing musicals and operettas." He says the band's biggest ambition is to break in the U.S. and that Who fans there already consider them the third-biggest British band behind The Beatles and The Rolling Stones although Pete concedes The Who haven't made it to that position yet.
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